A year has passed since the announcement that the DeLorean will officially return with some help from Italdesign. More news about this iconic revival has emerged. The company released a teaser video revealing that an electric vehicle will be the next DeLorean.
What we know about the new DeLorean EV
The short video doesn’t offer much information about the upcoming EV. The front silhouette, gullwing doors and square panels were revealed. A caption was also provided that read: “The future was never promised. Reimagine today”, along with a link where you can sign up for a newsletter presumably for more details when they become available.
Shop New DeLorean Products
In preparation for the debut of the new DeLorean, the company has filed a set of trademark logos with the United States Patent and Trademark Office (USPTO). In addition to the main project, patent applications include its use for products such as bags, caps, hoodies, and much more. Some of the trade items are already for sale on the new site. DeLoreanwith t-shirts priced at $49 and fleece hoodies available for $125.
The logo designs were also shelved for use on vehicles and at future dealerships in development. The fonts used in these presentations may appear on the official badging of the next car. The V-shaped logo is minimalist and is reminiscent of the car’s famous gullwing doors. It may be unusual to see the logo used on official model badging, but perhaps it is a style cue used on the final product.
DeLorean changed hands
The manufacturers behind this new electric DeLorean are not the same DeLorean Motor Company (DMC) launched in 1975 by John DeLorean, as the original company went out of business in 1982. Current operations are run by a Texas-based company that has acquired the rights to all relevant trademarks for the iconic car model. The group acts as a service and support center for DMC-12 units that are still on the road today but are now looking to churn out new DeLoreans, with plans to build 50 to 100 cars each year that would match the specifications of the 1981-1983. generation model.
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