Just over a week after being chosen number one in the WNBA by the Indiana Fever, Caitlin Clark is ready to continue attracting attention, this time with a juicy sponsorship contract with the sports brand Nike which will earn the player about $28 million dollars.
The information was released this Tuesday by The New York Times and The Athletic portal, who spoke with a source close to the historic negotiation between the sports giant and the player who left her mark on women’s college basketball in the United States with the Iowa team.
The paths of Caitlin Clark and Nike had already joined in 2022 with a contract that ended in 2024, so both parties worked to finalize a new agreement that comes at a special moment for the player who made the leap to professional with the Indiana Fever last April 15.
Considered the person largely responsible for the rebound experienced by women’s basketball in recent years, Caitlin Clark will have a line of exclusive shoes from the renowned sports brand that won against other companies that wanted to retain their sponsorship of the player. 22 years old.
These are the brands Under Armor and Adidas that offered the player who in her first season as a professional will earn a salary of $76,000, four-year agreements for $16 million and $6 million, respectively, in addition to being able to have an exclusive line of footwear. .
During her time as a player at the University of Iowa, Caitlin Clark was also able to generate a significant sum of money in sponsorship beyond her previous agreement with Nike, taking into account those she had with brands such as Gatorade, State Farm, among others that earned her about $3 million dollars.
The media phenomenon that Caitlin Clark has become caused her arrival to the Indiana Fever to boost interest in the WNBA team to such an extent that, according to an ESPN report, it is expected that of the 40 games that the team will play in season 36 will be nationally televised.
Clark and her team’s loss to South Carolina in the college championship game in early April drew an audience of 18.9 million viewers, a record for women’s basketball. Additionally, the WNBA Draft where she was chosen by Indiana was watched by 2.45 million people.
Caitlin Clark is on the verge of being a legend of American sports taking into account that she is just beginning her career in the WNBA and will also have the opportunity to compete in the Paris 2024 Olympic Games with Team USA. If her injuries respect her, she too will be able to be in Los Angeles 2028.
Keep reading:
– La Opinión Hoy and Caitlin Clark, the new face of the WNBA: Exclusive interview
– Caitlin Clark, from University of Iowa star in the NCAA to pick number in the WNBA draft
– Game between Iowa and South Carolina broke audience record; It was more watched than the World Series and NBA Finals